Sharks fought over her on Shark Tank landing her a deal with Lori Grenier only to learn that QVC doesn't take children's products. Disheartened, Shelly kept pounding the pavement. She moved forward and landed on the Today Show, Good Morning America and received a major licensing deal. Sounds, great, right?? Not always. In this interview, we'll dig deeper … [Read more...] about Overcoming Naysayers – The Highs & Very Lows of Entrepreneurship
Priska Diaz, Inventor of the BARE air-free bottles (think syringe-like) launched prior to having product in-hand. In this interview, we'll find out ... Strategy for bringing her product to market How she created demand before having her product available for sale Striving for perfection Tips she has for mom entrepreneurs Quote: I like to see … [Read more...] about How did the inventor of BARE air-free baby bottle get 1,000 pre-orders in 2 days?
Ever wondered How to Introduce a New Product to Market...a type of product that your customers don't even know exists? How do you educate and create brand awareness? Tune in and listen as Jennifer MacDonald, Co-Founder, Zipit Bedding shares how she and sister started their business.. Her AHA moment came at her son's sleepover party. She and her sister created Zipit … [Read more...] about How to Introduce a New Product to Market
Inga Tritt founded The Original Sprout® in 2003. The name Sprout was inspired by the birth of her daughter Maya in 2002. Inga was born in Germany and grew up in Montecito, California. Her love of nature, art and architecture led to a successful career as a Master Stylist. Wanting to be a full time mom led her to selling her salons & spas and moving to the country, where she … [Read more...] about Interview: Inga Tritt, Founder, Original Sprout
How did Semira Rahemtulla, Co-Founder & CEO of PlayTell come up with the idea to build an App for young children and family members to connect when they are apart? In this interview, Semira will talk about how she determined this was the ONE idea to pursue, finding a Co-Founder through an accelerator, understanding how her target audience used the product, getting seed … [Read more...] about Interview: Semira Rahemtulla, Founder, PlayTell